
— Brand and Creative Copywriting
Piaget:
The Sagas

Scriptwriting for brand films
Channel
Website, Social Media
Client
Matter of Fact Paris
For the 150th anniversary of this luxury watchmaker and high jeweler, I worked hand-in-hand with Nathanaël Este-Klein at his agency Matter of Fact to write the scripts for a series of films, the Piaget Sagas.
Each Saga highlights a different facet of the brand’s deep heritage and craftsmanship, from its mastery of ultra thin movements, to its love of extravagant colour.
The visually striking films are based almost entirely on archive material from Piaget’s long and illustrious history. And Matter of Fact asked influential names from the world of high watchmaking or high jewellery to do the voice overs.